Pen and Ink Inc.
Professional SEO,
Branding,
Website Design & Development
& Article Marketing Services

Co-Founders
Lee Hiller  Rick London




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Article Marketing
Article Marketing - Mariel Hemingway & Kathy Ireland - PenAndInkInc.com


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Article Marketing


Twitter Background


Website Design


Branding



Services

We also offer custom individual services from web development or repair to article marketing, blogging, Twitter blasts and introductions, Facebook marketing, White Hat SEO, etc.at prices to fit your budget (if this works better for you than one of our packages. Please contact us at info at PenAndInkInc.com, let us know your specific needs and we will reply within rapidly.  Thank you for considering PenAndInkInc for your web design and SEO needs.

Whether you are a kitchen-table start-up, a Fortune 500 Inc., or a high-profile Hollywood personality, our and strategy is based on the principles that we have learned over the years (of over two decades combined online businesses) that are considered “Google-friendly”.  This generally means they are Yahoo!, MSN, and other search-engine friendly as well.

SEO Maintainance, Article Marketing, Press Release(s) on weekly basis; no  commitment or contract;  this is for limited
budgets who still want premium exposure without the premium cost; as little as $29 per week.  With this service, you can still
run with the "big dogs"; on a more affordable budget.

We ONLY use organic SEO practices.  Many SEMs (Search Engine Managers) will tell you they also use similar techniques, but you may find this not only to be untrue, but Google now has robots that detect what they deem “black hat” or “backdoor” strategies.  This kind of marketing is the most used, and, though one might find themselves saturating Google pages, even number one in several keyword categories, it generally does not last long, and, most are either banished from Google or put on pages that are so far down the list, the indexed backlink is never seen. Organic search engine marketing works a bit slower than "black hat", but you do get your money's worth (and more).

Why us?  Why are we different?

A. We offer a unique blend of “On Twitter” and “Off Twitter” SEO best practices.  We understand keenly what is and isn’t “Google-friendly”. Most SEMs are not aware of this.  Co-founder Rick London studied Business Internet Management at Western Governor’s University, and the advisory board consists of such firms as Google, Microsoft, HP, IBM, Dell, and many others. Many of his classmates were also employees of these firms.

B. When shopping for SEO services, find out which SEM OWNS their own site which is number one in it’s category. As mentioned earlier, Londons Times Cartoons, founded and operated by PenAndInkInc co-founder Rick London,  is number one in its keyword category and saturates the Google first two pages as well (even in lesser than long-tail keyword pages).   We can easily do this for you too.  Many will offer “per article packages”. Sometimes this is a lower-rate/sometimes not, but it is not an effective method of a true SEO campaign, which can take from 2-6 months.

C. Most SEO firms offer an article or two a week. We offer that but we also guarantee that each article will appear in at least 200 article directories, major blogs, ezines, etc. Generally the number is much higher than 200; but 230 has been our minimum of acceptance so far for any of our articles. .  In other words, basically saturate the Internet with backlinks to your site (backlinks that would cost tens of thousands of dollars if bought indvidually). We will saturate Google and other pages for you. Guaranteed.

D. We bookmark each article on all ten major Social Bookmarking sites

E. If you don’t have a blog, we will build it.  But a “blog is an island” unless it is pinged. We ping to three major worldwide blogosphere services; landing you on every major blog worldwide.

F. Special replica of your article on our own Retweet Blog so that and it is pinged yet again.

G. All our packages include the above: A Twitter introduction and “ten Twitter Blasts”.

H. A custom Twitter Background created by Lee Hiller who has created backgrounds for some of the highest-profile persons on Twitter.

I. Product Branding: Your graphic and URL (or other text) on licensed image products (when applicable).

OUR STRATEGY

Strategy for ORGANIC Search Engine Optimization:

1.Site Analysis. – Browsing a Search Engine is the first step your potential client would take and we assists you in bringing your site to the top ranks in the major Search Engines, most economically and effectively. We provide Search Engine Positioning Ranking Optimization Services Specialist SEO.Analyzing the site and then planning the strategy.

2.Keyword Analysis – We identify the keywords that correspond to a website’s theme including phrase popularity and optimize them to improve your website ranking.

• Initial keyword planning and research.
• Customized keyword analysis to define the best suited key phrases for your business. Up to 15 keywords are included.
• Site Standing Analysis (includes reviewing competitions rankings and keywords used)
• Complete optimization of existing meta-tags, HTML and JavaScript on index page (if needed)

3.Traffic Analysis – We will add Google counters to track the traffic from various places around the globe.

4.Competitor Site Analysis – Competitor Site analysis means that the we will take the best traffic generating site as the benchmark and will plan the strategy in such a ways that the whatever keyword, key phrases get him the traffic we will emphasize more on it, this will in result give us an extra edge to beat the competitor as well as getting the dedicated traffic.

5.Validator Error Check – This will help the site to be error free and will give confidence to Search Engine Crawlers especially Google, MSN and Yahoo.

6 .Analyze (and correct if necessary) on-site keywords or phrases
*Title optimization
*Traffic Analytics
*Meta tags Optimization
*Content Optimization
*Link optimization
*Downloading time of the site analysis
*DMOZ Submission
*Constant Alexa.com monitoring & updates (rankings)


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